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A year ago
The keys to successful viral marketing campaigns include all of the following except:
A) use Web analytics to determine the best approach.
B) focus on the product or business.
C) offer an incentive.
D) make it personal.
Textbook 

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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A year ago
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wrote...
A year ago
Yup, correct Slight Smile
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