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Sitki Sitki
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6 years ago
Data mining can be used for each of the following purposes except:
A) develop profiles of a firm's best customers.
B) develop profiles of customers who tend to purchase competing brands.
C) identify current customers who fit the profile of a firm's best customers.
D) identify current customers who would be good prospects for cross-selling other products.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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maficamafica
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6 years ago
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Sitki Author
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5 years ago
Correct again
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