What technique can be used to unite spatially and temporally separate participants in a text-based group discussion via email?
A) Computer Assisted Telephone Interviewing (CATI)
B) Virtual Focus Groups
C) Web-Based In-Depth Interviewing
D) Email-Based In-Depth Interviewing
Historically, for what purpose have focus groups been traditionally used?
A) Psychological research
B) Social Science research
C) Advertising research
D) Marketing research
A phenomenon that allows a larger number of ideas, issues, and solutions to a problem to be generated through group discussion than through individual conversations is one reason that focus groups are so compelling. What is this called?
A) collective brainstorm
B) moderation
C) synergistic group effect
D) group think
A researcher uses empirical data collection techniques to provider reliable and verifiable data in large aggregates through statistical testing. What methodology is this researcher using?
A) Quantitative research
B) Triangulation
C) Chicago School symbolic interactionism
D) Iowa School symbolic interactionism
When dynamic interactions among and between group members stimulate discussions during which one group member reacts to comments made by another, this is called _______.
A) collective brainstorm
B) moderation
C) synergistic group effect
D) group think
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