The bullwhip effect is countered by :

The bullwhip effect is countered by
 
  A) globalization.
  B) disintermediation.
  C) implementing an SCM.
  D) reducing information uncertainty.
  E) product differentiation.

 Q. 2

Rich media advertisements are a sales-oriented marketing format.
 
  Indicate whether the statement is true or false

 Q. 3

Middle management face primarily unstructured decisions.
 
  Indicate whether the statement is true or false

 Q. 4

Intangible benefits generally do not lead to quantifiable gains in the long run.
 
  Indicate whether the statement is true or false

 Q. 5

The competitive forces model cannot be used to analyze modern digital firms which face new competitive forces that are not true of traditional firms.
 
  Indicate whether the statement is true or false

 Q. 6

Which of the following precautions need to be taken in order to create a secure password?
 
  A) Personal information should not be used in passwords.
  B) Consistently similar character types should be used.
  C) A single, memorable password should be used for all logins.
  D) Passwords should rarely be changed.