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Conceptual Conceptual
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7 years ago
Imagine that you are trying to persuade an audience to buy your brand of toothbrush. You know that the audience’s attitudes about toothbrushes are cognitively based. You should construct an argument that emphasizes the
a.   good feelings that result from using your toothbrush.
b.   important health features of your toothbrush.
c.   value of clean teeth and gums.
d.   merits of competitors’ toothbrushes.
Textbook 
Social Psychology

Social Psychology


Edition: 8th
Authors:
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sleepersleeper
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7 years ago
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Conceptual Author
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7 years ago
Thanks for your help!!
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Just got PERFECT on my quiz
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2 hours ago
Helped a lot
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