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Shiroח Shiroח
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7 years ago
Research that employs split cable market tests involves
a.   surveys mailed to consumers to assess their purchasing patterns.
b.   inspections of sales records to see which products are purchased most.
c.   splitting a market into categories of “purchaser” and “non-purchaser.”
d.   exposing some consumers to advertisements and others to nothing.
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sleepersleeper
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7 years ago
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wrote...
4 years ago
thanks
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