Project Management: Achieving Competitive Advantage, 4th Edition

The Organizational Context Chapter 2 Copyright ©2016 Education, Inc. Chapter 2 Learning Objectives After completing this chapter, you should be able to: Understand how effective project management contributes to achieving strategic objectives. Recognize three components of the corporate strategy model: formulation, implementation, and evaluation. See the importance of identifying critical project stakeholders and managing them within the context of project development. Recognize the strengths and weaknesses of three basic forms of organizational structure and their implications for managing projects. Copyright ©2016 Education, Inc. 2-* Chapter 2 Learning Objectives After completing this chapter, you should be able to: Understand how companies can change their structure into a “heavyweight project organization” structure to facilitate effective project management practices. Identify the characteristics of three forms of project management office (PMO). Understand key concepts of corporate culture and how cultures are formed. Recognize the positive effects of a supportive organizational culture on project management practices versus those of a culture that works against project management. Copyright ©2016 Education, Inc. 2-* PMBOK Core Concepts Project Management Body of Knowledge (PMBoK) covered in this chapter includes: Project Procurement Management (PMBoK 12) Identify Stakeholders (PMBoK 13.1) Plan Stakeholder Management (PMBoK 13.2) Manage Stakeholder Engagement (PMBoK 13.3) Organizational Influences on Project Management (PMBoK 2.1) Organizational Structures (PMBoK 2.1.3) Organizational Cultures and Styles (PMBoK 2.1.1) Enterprise Environmental Factors (PMBoK 2.1.5) 2-* Copyright ©2016 Education, Inc. Projects and Organizational Strategy Strategic management – the science of formulating, implementing and evaluating cross-functional decisions that enable an organization to achieve its objectives. Consists of: Developing vision and mission statements Formulating, implementing, and evaluating Making cross-functional decisions Achieving objectives 2-5 Copyright ©2016 Education, Inc. Projects Reflect Strategy (Table 2.1) 2-6 Copyright ©2016 Education, Inc. TOWS matrix (Figure 2.2) 2-7 Stakeholder management Stakeholder Analysis is a useful tool for demonstrating some of the seemingly irresolvable conflicts that occur through the planned creation and introduction of new projects. Copyright ©2016 Education, Inc. Project Stakeholders are defined as all individuals or groups who have an active stake in the project and can potentially impact, either positively or negatively, its development. 2-8 Identifying project stakeholders Internal Stakeholders Top management Accountant Other functional managers Project team members External Stakeholders Clients Competitors Suppliers Environmental, political, consumer, and other intervener groups 2-9 Copyright ©2016 Education, Inc. Project stakeholder relationships (Figure 2.3) 2-* Managing stakeholders Assess the environment. Identify the goals of the principal actors. Assess your own capabilities. Define the problem. Develop solutions. Test and refine the solutions. 2-11 Copyright ©2016 Education, Inc. Organizational Structure Consists of three key elements: Designates formal reporting relationships number of levels in the hierarchy span of control Identifies groupings of: individuals into departments departments into the total organization Design of systems to ensure effective communication coordination integration across departments 2-12 Copyright ©2016 Education, Inc. Forms of Organization Structure Functional organizations – group people performing similar activities into departments Project organizations – group people into project teams on temporary assignments Matrix organizations – create a dual hierarchy in which functions and projects have equal prominence 2-13 Copyright ©2016 Education, Inc. Functional Organizational Structure (Figure 2.4) 2-14 Functional Structures (table 2.2) Strengths for Project Management Weaknesses for Project Management Projects developed within basic functional structure require no disruption or change to firm’s design. Enables development of in-depth knowledge and intellectual capital. Allows for standard career paths. Functional siloing makes it difficult to achieve cross-functional cooperation. Lack of customer focus. Longer time to complete projects. Varying interest or commitment. 2-15 Copyright ©2016 Education, Inc. Project Organizational Structure example (figure 2.6) 2-16 Project Structures (table 2.3) Strengths for Project Management Weaknesses for Project Management Project manager sole authority Improved communication Effective decision-making Creation of project management experts Rapid response to market opportunities Expensive to set up and maintain teams Chance of loyalty to the project rather than the firm Difficult to maintain a pooled supply of intellectual capital Team member concern about future once project ends Copyright ©2016 Education, Inc. 2-17 Matrix Organizational Structure (figure 2.7) 2-18 Matrix Structures (table 2.4) Strengths for Project Management Weaknesses for Project Management Suited to dynamic environments Equal emphasis on project management and functional efficiency Promotes coordination across functional units Maximizes scarce resources Dual hierarchies mean two bosses Negotiation required in order to share resources Workers caught between competing project & functional demands 2-19 Copyright ©2016 Education, Inc. Heavyweight Project Organizations Organizations can sometimes gain tremendous benefit from creating a fully-dedicated project organization. Lockheed Corporation’s “Skunkworks” Project manager authority expanded Functional alignment abandoned in favor of market opportunism Focus on external customer 2-20 Copyright ©2016 Education, Inc. MANAGER’S PERCEPTIONS OF EFFECTIVENESS OF VARIOUS STRUCTURES ON PROJECT SUCCESS (FIGURE 2.8) 2-21 Project Management Offices Centralized units that oversee or improve the management of projects Resource centers for: Technical details Expertise Repository Center for excellence 2-22 Copyright ©2016 Education, Inc. Alternative Levels of Project Offices (figure 2.9) 2-23 Forms of PMOs Weather station – monitoring and tracking Control tower – project management is a skill to be protected and supported Resource pool – maintain and provide a cadre of skilled project professionals 2-24 Copyright ©2016 Education, Inc. PMO Control Tower Performs four functions: Establishes standards for managing projects Consults on how to follow these standards Enforces the standards Improves the standards Copyright ©2016 Education, Inc. 2-25 Organizational Culture Unwritten Rules of behavior Held by some subset of the organization Taught to all new members Copyright ©2016 Education, Inc. 2-26 Key Factors That Affect Culture Development Technology Environment Geographical location Reward systems Rules and procedures Key organizational members Critical incidents Copyright ©2016 Education, Inc. 2-27 Organizational culture Departmental interaction Employee commitment to goals Project planning Performance evaluation Copyright ©2016 Education, Inc. 2-28 Summary Understand how effective project management contributes to achieving strategic objectives. Recognize three components of the corporate strategy model: formulation, implementation, and evaluation. See the importance of identifying critical project stakeholders and managing them within the context of project development. Recognize the strengths and weaknesses of three basic forms of organizational structure and their implications for managing projects. Copyright ©2016 Education, Inc. 2-29 Summary Understand how companies can change their structure into a “heavyweight project organization” structure to facilitate effective project management practices. Identify the characteristics of three forms of project management office (PMO). Understand key concepts of corporate culture and how cultures are formed. Recognize the positive effects of a supportive organizational culture on project management practices versus those of a culture that works against project management. 2-30 2-* Copyright ©2016 Education, Inc.