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Amazingorange Amazingorange
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6 years ago
__________ scales consist of pairs of bipolar words or phrases that can be used to describe the attitude object.
 Fill in the blank(s) with correct word

Question 2

The most common approach taken by marketing researchers to measure attitude is __________ measures.
 Fill in the blank(s) with correct word

Question 3

A __________ error results from the fact that most people remember an event as having occurred more recently than it did.
 Fill in the blank(s) with correct word

Question 4

A question that calls for two responses and creates confusion for the respondent is called a __________ question.
 Fill in the blank(s) with correct word

Question 5

A __________ question is framed so as to give the respondent a clue as to how he or she should answer.
 Fill in the blank(s) with correct word

Question 6

__________ refers to the potential for responses to be affected by the sequence in which alternatives are presented.
 Fill in the blank(s) with correct word
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dankthetankdankthetank
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6 years ago
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