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Consle Consle
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6 years ago
Presenting product reviews and feedback applications on e-commerce sites is important for all of the following reasons except:
A) provides opportunities for interaction with customers.
B) provides an opportunity to squelch negative criticisms of the brand.
C) encourages customers to become brand advocates.
D) allows a company to gain insights into customer thoughts.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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