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peeeps peeeps
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6 years ago
This occurs when a local public figure endorses or provides testimonials about an organization or its products and services.
 
  A) person-to-person word-of-mouth public relations
  B) person-to-person word-of-mouth advertising
  C) intentional word-of-mouth communication
  D) experiential word-of-mouth communication
  E) consequential word-of-mouth communication
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wrote...
6 years ago
Answer: C
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