Fred operates two resorts in the Miami area. His company works hard to develop long-term relationships by calling customers to make sure that they are satisfied with their recent visits to the resorts and with offers to host free. In this case, Fred is most likely using concepts that were popularized during the:
A) entrepreneurship era.
B) production era.
C) relationship era.
D) technology era.
Question 2 - Landing Service
Landing Service is a lawn furniture company that has been around for many years. It is known for its ability to produce furniture more efficiently than any other company in the nation. In truth, no other companies in any other nation come close. Landing Service has shipped many of its products internationally. In fact, 80 percent of its profits come from international sales. However, the Italian government has imposed a tax on imported furniture items to protect local companies. The Brazilian government, on the other hand, has imposed taxes on Landing Service products due to the government wanting a piece of the pie.
Landing Service initially thought that these taxes were unfair because it was being singled out. However, after Landing Service contacted the organization that had the power to mediate this situation, the furniture company realized that the taxation it was subjected to was legal and that there was nothing it could do about it.
Refer to Landing Service. Because the company is known for its ability to produce lawn furniture more efficiently than any other company in the world, the company must have a(n) ____ advantage.
A) total
B) relative
C) comparative
D) proportional
E) absolute
Question 3 - ____ is essential to the selling process because it leaves a good impression and eases the way toward future sales.
A) Answering objections
B) Making the presentation
C) Closing the sale
D) Prospecting
E) Following up
Question 4 - Texaco uses a synthetic process when it refines crude oil.
Indicate whether the statement is true or false
Question 5 - During the_____, businesses began to develop brands to help customers understand the differences among various products.
A) industrial revolution
B) entrepreneurship era
C) marketing era
D) relationship era
Question 6 - What does the International Monetary Fund (IMF) do for nations with an unfavorable balance of trade?
Question 7 - Ryan Witz sells vacuum cleaners door-to-door. After showing Mrs. Davis several models and demonstrations, Ryan can tell she is hesitant but interested. Which trial closing is Ryan likely to use to ensure a sale?
A) Here's my card. Give me a call if you would like to place an order.
B) Will you be placing an order, Mrs. Davis?
C) Do you want the standard model, or the one with the special options package?
D) Shall I give you a week to consider the offer?
E) I'll put you down for the deluxe model. Is that your natural hair color?
Question 8 - An analytical process breaks raw materials into different component parts.
Indicate whether the statement is true or false
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