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a8oobra a8oobra
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Posts: 3806
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8 years ago
The overnight (next-day air) package shipping industry is crowded with marketing/logistics companies like FedEx, DHL, Airborne, U.S. Postal Service and UPS. According to the authors of your text, FedEx has a 46 percent share of the next-day air shipping business compared to the Postal Service's 6 percent share. According to your authors, all of the following are statements customers often use to judge product/service values objectively, except which one?
A) FedEx customers receive fast and reliable package delivery.
B) U.S. Postal Service offers a comparable service to FedEx, at much lower prices.
C) FedEx is a large shipper judging by its market share.
D) Few FedEx customers may perceive some status with its use.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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#1
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8 years ago
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a8oobra Author
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#2
8 years ago
I totally agree with your answer, I thought so too actually (not to take away from your glory Wink Face)

Thank you
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#3
8 years ago
Thanks for the feedback
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