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Shaquantta Shaquantta
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6 years ago
A dean at of the University of Illinois is interested in changing students' attitudes about drinking. According to your text, students who use the peripheral route to attitude change will be most likely influenced by ____.
 
  a. the irrefutability of the argument
  b. the validity of the argument
  c. the characteristics of the person delivering the message
  d. whether the speaker leaves out pertinent information
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Replies
wrote...
6 years ago
ANSWER:
c
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