Why is it important to write messages of appreciation?

 An important leadership quality is the ability to recognize the contributions of employees, colleagues, suppliers, and other associates. Your praise does more than just make the person feel good; it encourages further excellence. Moreover, a message of appreciation may become an important part of someone's personnel file. So when you write a message of appreciation, try to specifically mention the person or people you want to praise. Hearing a sincere thank you can do wonders for morale. Moreover, in today's digital media environment, a handwritten thank-you note can be a particularly welcome acknowledgment.