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Home Q & A Board Science-Related Homework Help Psychology
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linz909 linz909
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3 years ago
According to Herbert Simon, people do not always live up to ideal goals of rationality in making decisions. Rather, they tend to use simple strategies which only focus on a few facets of the available options. What is this behavioural economic theory called?


▸ theory of bounded rationality

▸ framing

▸ theory of reference

▸ functional fixedness
Textbook 
Psychology: Themes and Variations

Psychology: Themes and Variations


Edition: 5th
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megansamonemegansamone
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linz909 Author
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3 years ago
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