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Statingu Statingu
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Posts: 2996
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8 years ago
Which of the following techniques uses an estimate of the eventual penetration rate, an estimate of the ultimate repeat rate, and an estimate of the relative product category usage rate of buyers of the new brand to determine eventual market share?
A) Porter's Five Forces model
B) Boston Consulting Group Matrix
C) Parfitt-Collins model
D) GE's industry analysis evaluation
Textbook 
Marketing Management

Marketing Management


Edition: 4th
Authors:
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Russo88Russo88
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8 years ago
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Back in the days when I was young, I'm not a kid anymore. But some days I sit and wish I was a kid again ♪♫

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Statingu Author
wrote...
8 years ago
You've been so helpful with my questions, thanks for the expertise.

Marking this thread solved!
wrote...
8 years ago
I welcome any best answer votes! Happy to be part of this community.
Back in the days when I was young, I'm not a kid anymore. But some days I sit and wish I was a kid again ♪♫
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