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a8oobra a8oobra
wrote...
Posts: 3806
8 years ago
All of the following are accurate descriptions of what makes an effective advertising campaign, except which one?
A) Ads with emotional appeals are not effective in getting consumers to purchase a product.
B) An effective campaign successfully breaks through the clutter and presents the brand message in a memorable way.
C) An advertising campaign must effectively present an important message about a worthwhile product.
D) Using a spokesperson or mascot is an effective way to get consumers to connect and remember the product/company.
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
Read 140 times
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magnasmagnas
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Posts: 3806
8 years ago
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a8oobra Author
wrote...
8 years ago
I totally agree with your answer, I thought so too actually (not to take away from your glory Wink Face)

Thank you
wrote...
8 years ago
PM me if you need more help
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