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AllenZ AllenZ
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7 years ago
The Salter sisters, CEO and COO of Salter Sisters Sweets, have asked their operations director for his reaction to their latest idea: a marshmallow snowman with a chocolate center that melts into a gooey, messy puddle to be scooped up by animal-shaped cookies. The operations director thinks that when melted too long, marshmallow hardens and sticks to the plate. He also thinks that parents won't like the cleanup involved with the product. What should the Smith sisters do next?
A) do more product research and survey their customers
B) manufacture the product and see how it sells
C) market only the animal-shaped cookies
D) defer to the Operations Director and pass on the idea
E) market the product without the marshmallow
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eyemak83eyemak83
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7 years ago
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#2
4 years ago
thank you
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