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Fade05 Fade05
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6 years ago
Federal Express' promise to deliver "when it absolutely, positively has to be there" is a good example of a firm addressing
A) the intangibility of their service.
B) the perishability of demand for their service.
C) the inseparability of their service and the provider of the service.
D) the risk factor in its service.
E) the quality variability of their service.
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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BlueFusionBlueFusion
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6 years ago
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Fade05 Author
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#2
6 years ago
Slight Smile THANKS
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4 years ago
thanks
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