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a8oobra a8oobra
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8 years ago
_____ is the positive differential effect that knowing the brand name has on customer response to the product or service.
A) Branding
B) Brand valuation
C) Brand effect
D) Brand equity
Textbook 
Marketing: An Introduction

Marketing: An Introduction


Edition: 7th
Author:
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magnasmagnas
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8 years ago
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a8oobra Author
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#2
8 years ago
White Heavy Checkmark Correct!
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#3
8 years ago
Thanks for the feedback
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