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bongua185 bongua185
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6 years ago
The manner in which an advertising appeal is presented and a message strategy is conveyed is the:
A) source methodology.
B) rational approach.
C) conative message strategy.
D) executional framework.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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Link-NMLink-NM
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wrote...
#2
4 years ago
aa
wrote...
#3
3 years ago
thank you
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