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debbyFlynn debbyFlynn
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7 years ago
Which of the following statements regarding cease-and-desist orders issued by the Federal Trade Commission is FALSE?
A) An advertiser accused of using deceptive advertising is entitled to legal representation in front of the presiding judge.
B) A cease-and-desist order is the first step in the regulation process after the FTC determines that an ad is deceptive.
C) An advertiser can appeal the order to a full five-member commission.
D) The process leading to the issuance of a cease-and-desist order is similar to a court trial.
E) A cease-and-desist order requires that the deceptive or unfair practice by a business be stopped.
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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yamyam
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7 years ago
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debbyFlynn Author
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7 years ago
Correct Slight Smile TY
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