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normie normie
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7 years ago
The Internet advertising metric of ________ is the percentage of visitors to a site who complete a desired action.
A) conversion rate
B) cost-per-lead
C) page views
D) click-through rates
E) pay-per-click (PPC)
Textbook 
Advertising & IMC: Principles and Practice

Advertising & IMC: Principles and Practice


Edition: 10th
Authors:
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lirpalirpa
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#1
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7 years ago
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normie Author
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#2
7 years ago
THX Slight Smile

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