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Lumpoti Lumpoti
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7 years ago
Mary is the moderator for a focus group. The group consists of many shy individuals. Mary wants to avoid making these individuals feel uncomfortable, so she decides not to mention that the groups are being filmed and that individuals are watching the group from behind a one-way mirror. Would Mary's omission of this information be considered ethical?
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
Author:
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EllingtonEllington
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7 years ago
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Lumpoti Author
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7 years ago
If you're seeing this, please give up an vote, this person deserves it
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7 years ago
Let me know if you need anything else
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