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matashola matashola
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7 years ago
The most significant impact of satisfying and retaining customers is _____.
a.   that a business can redirect marketing efforts to better serve dissatisfied customers
b.   that a business can redirect marketing efforts to attaining new customers
c.   that a desired increase in the level of profitability requires an increase in sales volume of only half as much
d.   that a business can eliminate the need for advertising
e.   that it can result in tremendous financial leverage
Textbook 
Market Based Management

Market Based Management


Edition: 5th
Author:
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#1NuggetsFan#1NuggetsFan
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7 years ago
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matashola Author
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7 years ago
I'll take your word for it, thx
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