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Home Q & A Board Other Fields Homework Help Business Marketing
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dorean dorean
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6 years ago
________ refers to consumers' heightened awareness of stimuli that meet their needs or interests, and minimal awareness of stimuli irrelevant to their needs.
A) Perceptual defense
B) Perceptual blocking
C) Perceptual organization
D) Selective exposure
E) Selective attention
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
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saltiesaltie
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6 years ago
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dorean Author
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#2
6 years ago
Literally awesome, thanks
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