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Home Q & A Board Other Fields Homework Help Business Marketing
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Rgary Rgary
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7 years ago
Frito-Lay's ________ gathers daily sales data and sorts it by product line and by region. The marketing managers use the data to evaluate the market share of different Frito-Lay products compared to one another and to competing snack foods in each region where the company does business.
a. case study
b. acquired database
c. syndicated research
d. marketing information system
e. marketing intelligence system
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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OrmfnOrmfn
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7 years ago
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Rgary Author
wrote...

7 years ago
Good timing, thanks!
jodie1
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Yesterday
Smart ... Thanks!
apelton
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2 hours ago
This helped my grade so much Perfect
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