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Kayty Kayty
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6 years ago
As a product manager on a successful line of muffin mixes you notice that the market has been declining and believe that the introduction of some new products will revitalize the market. However, the company's market research manager suggests focus groups be conducted before embarking on any new product development plans. Is this a good idea? Why or why not?
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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THINK Marketing, First Canadian Edition (Tuckwell)
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BlueFusionBlueFusion
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6 years ago
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Kayty Author
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This helped my grade so much Perfect
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Smart ... Thanks!
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This site is awesome
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