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bongua185 bongua185
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6 years ago
The alternative marketing program that emphasizes consumers passing along information about a product to other consumers is:
A) guerilla marketing.
B) lifestyle marketing.
C) product placement.
D) buzz marketing.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
Read 65 times
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Link-NMLink-NM
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6 years ago
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bongua185 Author
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6 years ago
Thank you, thank you, thank you!
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Yesterday
Good timing, thanks!
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2 hours ago
This calls for a celebration Person Raising Both Hands in Celebration
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