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Sitki Sitki
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6 years ago
Guerilla marketing includes each of the following characteristics except:
A) a national integrated campaign.
B) interacting with consumers.
C) personal communications.
D) excitement that will spread to others.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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bukharifaranbukharifaran
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6 years ago
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Sitki Author
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6 years ago
Thanks
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