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Consle Consle
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Posts: 1039
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6 years ago
Advertising tracking research does not measure:
A) ad likeability.
B) unaided and aided brand awareness.
C) unaided and aided campaign recall.
D) physiological reactions.
Textbook 
Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
Authors:
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Link-NMLink-NM
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Top Poster
Posts: 985
6 years ago
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Consle Author
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6 years ago
Thanks
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Yesterday
You make an excellent tutor!
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2 hours ago
Brilliant
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