× Didn't find what you were looking for? Ask a question
Top Posters
Since Sunday
1
a
1
New Topic  
birdseye birdseye
wrote...
Posts: 835
Rep: 3 0
6 years ago
The process, planned by a sponsoring organization, of integrating a variety of communications elements with a single theme is called
a. public relations.
b. event planning.
c. advertising.
d. event sponsorship.
e. event marketing.
Textbook 
Integrated Marketing Communications: Strategic Planning Perspectives

Integrated Marketing Communications: Strategic Planning Perspectives


Edition: 5th
Author:
Read 55 times
2 Replies

Related Topics

Replies
wrote...
6 years ago
e
birdseye Author
wrote...
6 years ago
Thanks for the response
New Topic      
Explore
Post your homework questions and get free online help from our incredible volunteers
  993 People Browsing
Related Images
  
 2580
  
 945
  
 9510
Your Opinion
What's your favorite coffee beverage?
Votes: 304