The output of spend analysis is used to drive ________ management, commodity management and risk management strategies.
a. site
b. demand
c. personnel
d. operations
e. supplier
Question 2Every product has reviews and recommendations collected from customers called
a. Remittance advice
b. Complaint files
c. Product reviews
d. Customer feedback
e. Cookies
Question 3Spend analysis is the process of collecting historical data by ________, relative to demand from the lines of businesses.
a. corporate spend
b. personnel expenses
c. operational overheads
d. commodity
e. occupancy
Question 4The image of a company from its web site is what the marketer wants it to be and not what the viewer interprets it to be.
a. True
b. False
Question 5Effective market intelligence involves the following EXCEPT:
a. Focus on improving capabilities
b. Identifying the critical materials and services
c. Support organization's diverse, globally competitive supply base policy
d. Developing supply options and contingency plans
e. Monitoring supply markets and trends
Question 6The competitive difference between an online vehicle and traditional media is the online opportunity for interactivity.
a. True
b. False
Question 7The introduction of improved buying channels by procurement within procure to pay system will lead to ________, efficient invoicing and payment and user satisfaction.
a. improved product/service quality
b. rationalizing supply base
c. improved transactional-level work
d. decrease in procurement costs
e. improved spend visibility
Question 8Empathy for customers' wants and desires is one of the key ingredients for the success of a virtual store.
a. True
b. False
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