A small number of people who are a subset of the population of interest are known as a(n) ______ of the population.
Fill in the blank(s) with correct word
Question 2All of the following are reasons why advertising to children is limited except
a. They are highly impressionable c. They do not possess cognitive capacity
b. They are highly influenced by peer pressure d. They can exercise consumer sovereignty
Question 3The pressure to be global and local at the same time has to be addressed through developing talent.
Indicate whether the statement is true or false
Question 4Ethical questions are really philosophical questions.
Indicate whether the statement is true or false
Question 5What are the four characteristics of the number system, and how do these correspond to the four types of measurement scales?
Question 6Claire has agreed to participate in surveys online. Every few weeks, she is sent an email requesting her to participate in an online survey. What did Claire do to become involved in these research studies?
a. opted out
b. opted in
c. randomized herself
d. met a quota
Question 7Promoting with outrageous sex scenes is an example of
a. immoral advertising c. shock advertising
b. illegal advertising d. unethical advertising
Question 8Executing global account management programs allows for the development of internal systems and interaction.
Indicate whether the statement is true or false