When a manager writes a persuasive memo to employees using the indirect strategy, his or her goals ...

When a manager writes a persuasive memo to employees using the indirect strategy, his or her goals are to present a strong but honest argument and to avoid manipulation or trickery.
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Ques. 2

Directives moving downward from superiors to subordinates usually follow the indirect strategy.
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Ques. 3

Claim messages should appeal to the receiver's sense of responsibility and pride in the company's good name.
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Ques. 4

An effective technique when writing a persuasive claim message is to suggest that the reader intentionally created the problem.
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Ques. 5

Lynette received unsatisfactory service at a recent business dinner. In her persuasive claim message to the restaurant manager, she should enclose a copy of her restaurant receipt.
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Ques. 6

Claim messages should include a blow-by-blow chronology of the details of the problem to adequately inform the reader of the problem.
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Ques. 7

Your claim message will be most effective if you make a reasonable and valid request, present a logical case with clear facts, and display some anger and emotion.
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