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rohu rohu
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7 years ago
When Joe attends the Pittsburgh Steelers football game, he paints his face in team colors and wears team-branded clothes. There is no doubt he is a die-hard Steeler fan. Joe displays the ________ involvement segment.
A) emotion-based
B) self-concept-based
C) situation-based
D) geographic-based
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Sports Marketing

Sports Marketing


Edition: 1st
Authors:
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SatiozSatioz
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3 years ago
Thank you!
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