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Statingu Statingu
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Posts: 2996
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8 years ago
The reason for the existence of credence attributes is that:
A) customer lacks the expertise to make an evaluation.
B) the products are intangible and customers can only feel it.
C) customers are knowledgeable and concerned about the quality of the products.
D) the products are familiar to most of the customers.
Textbook 
Marketing Management

Marketing Management


Edition: 4th
Authors:
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Russo88Russo88
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#1
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8 years ago
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Statingu Author
wrote...
#2
8 years ago
That makes a lot of sense lol Where was my head.

Marking this thread solved!
wrote...
#3
8 years ago
Happy to help a friend!
Back in the days when I was young, I'm not a kid anymore. But some days I sit and wish I was a kid again ♪♫
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