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McArgent McArgent
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Posts: 790
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6 years ago
The advertising problem or opportunity may be better described as the
A) unique selling point
B) overall goal of the campaign
C) product profile
D) creative strategy
E) creative execution
Textbook 
Canadian Advertising in Action

Canadian Advertising in Action


Edition: 11th
Author:
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MrDeeMrDee
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Posts: 378
Rep: 11 0
6 years ago
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McArgent Author
wrote...
#2
6 years ago
Wow, great answer
wrote...
#3
3 years ago
great!
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