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Diana55 Diana55
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7 years ago
If the focus groups are running "long" the best thing to do is ________.
A) Keep the discussion going, but eliminate the summary
B) Shorten the discussion, but leave time for the summary
Textbook 
Advertising Research: Theory and Practice

Advertising Research: Theory and Practice


Edition: 2nd
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EllingtonEllington
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7 years ago
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Diana55 Author
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#2
7 years ago
Absolutely correct, just confirmed!!!
wrote...
#3
7 years ago
Hope you're an expert now
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