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dorean dorean
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7 years ago
Reference pricing coupled with limited-time availability (e.g. regularly $599, now $359 and on sale, three days only) produces more favorable price and store perceptions than each technique used alone.
A) True
B) False
Textbook 
Consumer Behavior

Consumer Behavior


Edition: 11th
Authors:
Read 113 times
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saltiesaltie
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7 years ago
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dorean Author
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7 years ago
Perfect
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