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darthmouse darthmouse
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6 years ago
Which term refers to vertical channel partners using multiple routes to reach horizontal end-users?
A) hierarchical multichannel relationship
B) integrated channel strategy
C) channel free-riding
D) vertical integration
E) disintermediation
Textbook 
Marketing Channel Strategy

Marketing Channel Strategy


Edition: 8th
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!Hachi!!Hachi!
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6 years ago
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darthmouse Author
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#2
6 years ago
THX SO MUCH
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