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revmitchell revmitchell
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7 years ago
In terms of rewards given to a sports property's customers, ________ rewards are intangible benefits that extend beyond the value received for the product or service purchased.
A) parity
B) intrinsic
C) extrinsic
D) loyalty or frequency
Textbook 
Sports Marketing

Sports Marketing


Edition: 1st
Authors:
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Sports Marketing (Fetchko, Roy, Clow)
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SatiozSatioz
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7 years ago
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revmitchell Author
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#2
6 years ago
ok... i understand it much better now
Sports Marketing (Fetchko, Roy, Clow)
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