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Home Q & A Board Other Fields Homework Help Business Marketing
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Rgary Rgary
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7 years ago
The ________ is a document that describes the marketing environment, outlines the marketing objectives and strategy, and identifies who will be responsible for carrying out each part of the marketing strategy.
a. marketing mix
b. marketing plan
c. value proposition
d. value chain
e. open source model
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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tic_tactic_tac
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7 years ago
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Rgary Author
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#2
6 years ago
this went a long way

thank u
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