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Pandos Pandos
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6 years ago
Managers at a discount retailer's headquarters would use which of the following to access  up-to-the-minute sales information obtained from the store's cash registers around the country in order to detect problems with products, promotions, and even the firm's distribution system?
a. a company intranet
b. secondary data
c. a prediction market
d. marketing intelligence
e. sampling
Textbook 
Marketing: Real People, Real Choices

Marketing: Real People, Real Choices


Edition: 4th
Authors:
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jhollin1138jhollin1138
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6 years ago
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Pandos Author
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6 years ago
Smart ... Thanks!
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You make an excellent tutor!
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This calls for a celebration Person Raising Both Hands in Celebration
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