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Fade05 Fade05
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Posts: 1021
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7 years ago
A researcher for an Internet Service Provider is conducting a study to measure customer satisfaction with the service. One of the main objectives is to uncover reasons for customers switching to the competition. Which survey method should he or she use and why?
Textbook 
THINK Marketing, Canadian Edition

THINK Marketing, Canadian Edition


Edition: 1st
Author:
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RainbowRisingRainbowRising
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7 years ago
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