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Home Q & A Board Other Fields Homework Help Business Marketing
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silverwing silverwing
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6 years ago
In their book, Counterintuitive Marketing: Achieve Great Results Using Uncommon Sense, Clancy and Krieg argue that many failures may be attributed to managers making:
A) intuitive decisions without the use of research.
B) bad decisions but with good information.
C) decisions based only on competitive information.
D) good decisions, but making them too late to be competitive.
E) decisions that allow for the counter-actions of competitors.
Textbook 
Basic Marketing Research: Using Microsoft Excel Data Analysis

Basic Marketing Research: Using Microsoft Excel Data Analysis


Edition: 1st
Authors:
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Basic Marketing Research: Using Microsoft Excel Data Analysis, First Canadian Edition (Burns, Bush, Nash)
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wap042wap042
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6 years ago
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silverwing Author
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6 years ago
Tough marketing course made easy by you
Basic Marketing Research: Using Microsoft Excel Data Analysis, First Canadian Edition (Burns, Bush, Nash)
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