Nike selling a line of clothing to go along with its main product (shoes) is an example of a:

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Nike selling a line of clothing to go along with its main product (shoes) is an example of a:

Nike selling a line of clothing to go along with its main product (shoes) is an example of a:
A) flanker brand.
B) brand extension.
C) cooperative brand.
D) complementary brand.

Textbook

Integrated Advertising, Promotion, and Marketing Communications

Edition: 8^th

Authors: Clow, Baack

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Consle Author

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6 years ago

Thank you, thank you, thank you!

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You make an excellent tutor!

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