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Home Q & A Board Other Fields Homework Help Business Marketing
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Sitki Sitki
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6 years ago
For coupons, contests, sweepstakes, and other types of consumer promotions, brand attitude is an effective method of measuring impact.

True or False?
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Integrated Advertising, Promotion, and Marketing Communications

Integrated Advertising, Promotion, and Marketing Communications


Edition: 8th
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Link-NMLink-NM
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6 years ago
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Sitki Author
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#2
6 years ago
Correct again
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