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ShadyAh ShadyAh
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6 years ago
One of the challenges for marketers in utilizing informercials is that the airtime is expensive.  If a company wants to save on airtime they will likely produce an informercial and take advantage of __________ when they can.
a. direct mail
b. telemarketing
c. catalogues
d. call centres
e. remnant time
Textbook 
Integrated Marketing Communications: Strategic Planning Perspectives

Integrated Marketing Communications: Strategic Planning Perspectives


Edition: 5th
Author:
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MrTimMrTim
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6 years ago
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ShadyAh Author
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6 years ago
Thank you, thank you, thank you!
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You make an excellent tutor!
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This helped my grade so much Perfect
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