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Martini306 Martini306
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6 years ago
Janet works for an advertising company, where she develops news releases for various clients. For a recent news release, she was asked to write a brief, crisp, and creative phrase. She is told it should encourage readers to keep reading the article.
 
  What is this brief creative phrase called?
  a. Headline
 b. Release template
 c. Lead paragraph
 d. Boilerplate
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,mn,mn,mn,mn
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6 years ago
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